1. What’s the business problem? (define)
  2. What’s the business goal? How do you know when it’s achieved? (measure of success)
  3. What should people DO to achieve that result? (desired behavior)
  4. What holds them back from doing that today? What are the obstacalities? (performance barriers)

If you don’t know the answers to these questions, it probably won’t matter whether you do game-based learning, gamification or hatha yoga.

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